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So much has happened in 2016. We had the Brexit referendum in which the majority of British citizens voted to leave the European Union. The Spanish property market has outperformed in 2016 despite Spain not having a government since December, 2015.
France has had a problem with terrorism, which has worried a lot of people. Germany struggles with a refugee problem and the leadership seems completely confused about what to do next.
So what does this mean for the overseas property market? If you’re looking for tips to sell overseas property online in 2017, we got a handful for you. Let’s get started.
Be Proactive – You should be active when selling a property and go after the buyers, not wait for buyers to come to you. You have a lot to gain from selling a property abroad in today’s conditions – an average property sale can easily fetch you 100,000 to 300,000 Euros. There are a number of cash rich buyers from emerging countries like China, Russian and the Middle East who are eager to buy properties in Europe and elsewhere. This is your chance to make serious money, but that would require you to be proactive and to seize the opportunity.
Hire a Great Agent – Okay, you can always choose to hire a local agent. But do you think local agents have contacts with high net worth individuals from abroad, from Asia or the Middle East? What about online marketing? Do you think a local agent would know anything about that? No!
You must hire a UK agent who specialises in the buying and selling of overseas properties to cash rich buyers. Such agents have connections with wealthy investors from China, Russia, Malaysia, Singapore, etc., who usually pay all-cash deals for an overseas property. You can benefit from their massive agent network which is spread across Asia, Europe and North America.
Also, most importantly, an overseas property agent would know about online marketing. They know how to use Google AdWords, Facebook Ads and other forms of social media marketing, as well as YouTube marketing to promote your property internationally.
Plus, they will have a network of websites which they use to market your property effectively. They also market your property on Chinese social networks such as WeChat, for example. They go in search of the buyers rather than wait for buyers to come to them.
Making the Property Presentable – It doesn’t take long for a cash buyer to make a decision to purchase an overseas property. So you have just a few seconds to make an impression. Presentation of the property can make all the difference to how fast you are going to sell it and how much you will ultimately get for it.
You can start by hiring a building contractor to renovate the property under a fixed budget. Hire painters, electricians, plumbers, etc. and do whatever it takes to give the house a fresh new look. Hire a professional photographer to take photos of the property. Arrange for a video shooting too.
Set the right price for the property. Don’t undersell yourself and don’t price yourself out either. Look for a balance. That’s it really, that’s all it takes to sell an overseas property online quickly. Do contact us if you would like to know more.